Rede Univercidade is a big portuguese community of University students. The Rede helps students on the integration of the Academic life, provides several tips, events, awards, etc.. 

During my time at On Spot Marketing, we work together in order to re-design the new visual identity of the brand and communication with the audience. The logo was not changed but we managed to create a new young and fresh feeling the visual elements and communication approach. A graphic layout for the website was created, some memes and illustrations (specially about the mascot of Rede, the Donkey of Rede) were made and we designed different graphic materials for events, social media, gifts and other materials. The work was always made together with the Design team and the Rede Univercidade team in order to reach this young audience.