Ben & Jerry’s Ice Cream is a well known American ice cream brand. While working in this agency, we did several projects for, and with, Ben & Jerry’s.
One of the big projects was the Thank you Fair. Ben&Jerry’s wanted to thank all the costumers and, at the same time, help some charity institutions with a day full of solidary contributions and free ice cream. At the same time and online activation was happening, Everyday is Thank U Day, where Ben&Jerry’s wanted to thank all the costumers with a day full of free ice cream.
Together with the On Spot team, I created the visual identity, some of the illustrations and the graphic layout for website and divulgation materials.